● End-to-end production of live, digital, and hybrid experiences

● Logistics, timelines, and execution planning to ensure seamless delivery

● Manage cross-functional teams & vendors to bring immersive brand experiences to life

● Develop and manage multi-million dollar budgets + forecasting

● Vendor contract negotiation

● Oversee robust fabrication and builds

● Develop and execute integrated marketing campaigns that drive brand awareness and engagement

● Align campaigns with business objectives, audience insights, and market trends

● Field Marketing: Engage local communities through grassroots activations and experiential touchpoints

● Nationwide Campaigns: Manage large-scale, multi-city rollouts with consistent execution across markets

● Product Launch & Promotion: Create buzz-worthy launch experiences that generate consumer excitement and media attention

● Digital & Social Campaigns: Leverage online platforms, paid media, and influencer marketing for maximum reach

● Omni-channel Campaigns: Develop seamless brand experiences across in-store, digital, experiential, and social platforms

● Event Strategy & Objective Alignment

● Pop-up Activations, Mobile Tours, Trade Shows, Film Premieres, Virtual Conferences, Proprietary Conferences, Speaker Series, Guerrilla Marketing Campaigns, Field Marketing Promotions, Community Engagement & more!

● Strategy & Activation Concepting

● Integrate latest technologies and emerging trends

● Manage technical teams, developers, and creative teams to bring installations to life

● Brand Foundations: Craft compelling messaging, positioning, and visual identity frameworks. Ensure brand consistency across all touchpoints

● Strategy Development: Provide actionable insights based on market trends, competitive analysis, and consumer behavior to support strategic brand initiatives

● Measurement: Establish and track key performance metrics to measure strategy effectiveness. Adjust strategies based on real-time data and feedback

● Brand Architecture: Support and refine brand architecture for a cohesive and compelling brand identity. Manage sub-brands and brand extensions for clarity and consistency

● Support creative, development, design, fabrication, audio/visual, production and interactive teams

● Streamline workflows to improve collaboration across disciplines

● Manage expectations, deliverables, and dependencies across multiple workstreams

● Stakeholder communication and influence

● Implement creative workflows that keep teams organized and efficient

● Manage timelines, approvals, and revisions to ensure projects stay on track

● Coordiante across departments to align creative vision with executionImplementing creative workflows that keep teams organized and efficient

● Manage timelines, approvals, and revisions to ensure projects stay on track

● Coordinate across departments to align creative vision with execution

● MarTech / Marketing Stack Integration

● Establish and refine operational processes for teams or departments

● Update workflows, documentation, and SOPs

● Implement new tools and systems

● Train employees on new processes and procedures

● Identify and secure strategic brand collaborations

● Negotiate partnership deals that maximize brand exposure and ROI

● Develop activation plans that align with partner objectives

● Extensive network of trusted vendors, suppliers, and production partners

● Manage multiple stakeholders and ensuring seamless coordination

● Access to best-in-class resources

● Contract review

● Source, interview, and hire event staff nationwide

● Train staff to represent the brand authentically and effectively

● Manage teams continuously

● Identify and collaborate with influencers that align with brand values

● Manage influencer relationships, contracts, and activations

● Develop authentic content strategies that maximize audience engagement

● Client Facing Communications

● Presenting to Stakeholders

● Executive Presentations