Project Summary | Built out a custom food truck to sample client’s fresh breads and treats to eight markets within eight weeks. Over the course of the tour, the truck traversed the country, activating at retail locations, sponsored events, and through sampling.

My Role | Producer

The Results | 25 activations ● 8 markets ● 21,000+ samples

My Key Contributions | On-Site Auditing ● Tour Scheduling & Logistics

Location | Los Angeles, San Francisco, Seattle, Charlotte, Washington D.C., New York, Philadelphia & Boston.